Business Performance Management Basics: An Overview of Business Performance Management and Its Benefits to the Organization
Business performance management (BPM) includes setting key performance indicators, using data mining to discover data patterns and using software to help drive

mou business partner template  to capture significantly higher amounts of data more often. Businesses are shifting to accommodate increased data demands, and are attempting to become proactive in their corporate planning. The realization that BI and data warehousing concepts can be leveraged to drive business decisions has helped drive the evolution of BI toward encompassing business performance functionality. Key Performance Indicators and Data Mining The terms KPI and data mining are often used to discuss the benefits of BPM and the

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Customer Relationship Management (CRM)

Customer relationship management (CRM) focuses on the retention of customers by collecting all data from every interaction, every customer makes with a company from all access points whether they are phone, mail, Web, or field. The company can then use this data for specific business purposes, marketing, service, support or sales while concentrating on a customer centric approach rather than a product centric. Customer relationship management defines methodologies, strategies, software, and other web-based capabilities that help an enterprise organize and manage customer relationships. Customer relationship management applications are front-end tools designed to facilitate the capture, consolidation, analysis, and enterprise-wide dissemination of data from existing and potential customers. This process occurs throughout the marketing, sales, and service stages, with the objective of better understanding one@s customers and anticipating their interest in an enterprise@s products or services. 

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