Pegasystems Raises the (Social and Mobile) Customer Service Bar
In its ongoing competition with IBM, Oracle, Microsoft Dynamics CRM, Moxie Software, salesforce.com, and KANA Software, Pegasystems (a.k.a., Pega), an upbeat

manual customer service sap  overload, errors, and unnecessary manual tasks to increase CSR productivity and customer satisfaction. Cross Channel Customer Service —Organizations can build and dynamically change support processes across multiple channels, including the Web and the traditional contact center. Pega CPM also enhances support for mobile and social channels, whereby customers can start their service request in one channel and move seamlessly to the next. Both customers and service representatives have broad visibility

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