Beyond Digital Rights Management (DRM)
Most document security companies concern themselves solely with the prevention of unauthorized access to content. Online publishers, on the other hand, struggle

marketing management case studies with solutions free  of the document for marketing purposes. In addition, content security can further the document owners' business needs long after the documents themselves have been initially distributed. For example, they can learn more about their potential audience by embedding online surveys in parts of a document available to unauthorized readers. CREATING A POSITIVE READER EXPERIENCE Due to the widespread availability of free information online, readers expect to be able to share the content they have and often measu

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